BMS CRM

CRM (Customers Relationship Management) - a business-strategy, aimed to build mutually beneficial relations between company and its customers that is based on the usage of advanced management and information technologies.

The purpose of CRM-system implementation is to attract new and retain the most valuable existing customers effectively, reduce costs, increase productivity and, as the result to increase sales and income.

The main purpose of the implementation of CRM-strategy - the creation of the pipeline to attract new customers and develop existing clients. Manage the relationship means to attract new customers, neutral buyers turn into loyal customers, loyal customers generate from business partners.

CRM-system help solve such problem:
•   contact management and client base,
•   sales management,
•   the sale by phone (telemarketing),
•   time management (time management),
•   support and customer service (hotline, after-sales service),
•   marketing management (as questionnaires, surveys and newsletters),
•   reporting to superior management,
•   integration with other systems,
•   synchronization with data,
•   management of e-commerce (integration with the company's website portal for customers or partners),
•   management of mobile sales (with PDA, laptop or remote access).

What is the difference between BMS CRM from other CRM-systems?
We offer a truly high quality product on the market of the systems of such class as combination of features and speed of deployment / configuration of the system which is achieved through the use of Web technologies. The interface prototyping technology with the templates of using allow to modify the user interface quickly without programming. This gives significant advantages in speed (and cost) set the system under the specific needs in comparison the with "thick" client systems.

BMS CRM benefits of:
•   competitive prospectivity;
•   reducing the cost of business making;
•   increas sales;
•   strategic influence on the company development;
•   corporate style of sales;
•   progressivity;
•   increase the percentage of won deals;
•   increase in margin;
•   improving of customer satisfaction;
•   integrity of trade data;
•   increase the value of the client field;
•   reduce administrative costs for sales and marketing.

CRM-system - as a tool for loyalty programs

"CRM is the standard for survival in a competitive environment. If you do not give them your employees tools and information they need so they will not be able to achieve the same high results as the employees of other firms who have CRM-system. "
 

Appearance of the CRM system